Exploring the Iconic History of Jordan Shoes

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The history of Jordans dates back to 1984 when Nike signed a then-unknown basketball player by the name of Michael Jordan to an endorsement contract. This was the start of what would become one of the most iconic and successful shoe lines in history. For more than 30 years, Jordans have been a staple in both fashion and sports. They have also gone on to become one of the most popular shoes in history, with many people wearing them daily as a way to express their style. The shoes are still popular today, worn by celebrities and athletes alike. 

To truly understand why Jordans are so iconic, it’s important to look at their beginnings. When Michael Jordan first signed with Nike in 1984, he was still relatively unknown but had already started looking for ways to break out from his competitors as an athlete. He wanted something that would give him an edge over his competition on the court and off and that’s where his signature line came into play. 


Jordan began working with Nike designers Tinker Hatfield and Bruce Kilgore on what would become known as Air Jordan 1s – a revolutionary shoe design that went against everything previously done in terms of basketball footwear design at the time bright colours, pointed toes, high-top construction. The Jordan 1 Mid is a timeless classic that has become a go-to sneaker for many sneakerheads. 


Design of the Jordan


The Jordan shoe is one of the most iconic and recognizable pieces of footwear in history. The design of the shoe has remained relatively unchanged since its first release back in 1985, but there are still several aspects that make it unique.


First and foremost, the silhouette of the Jordan is what stands out most. It features a high-top design with a rounded toe box and a slightly flared midsole for added stability when playing on the court. The laces are also positioned higher up on the foot than other shoes, allowing for more coverage around the ankle and arch support when playing basketball. Additionally, Nike implemented an innovative system called Air Jordan which involved placing air-filled pods within the sole to provide cushioning while players moved around quickly on court surfaces.


In terms of colourways, Nike has gone all out to create some truly unique designs over time from classic white/black/red combinations to bright neon hues that stand out against any background. Nike also incorporates various textures into their designs such as suede or nubuck leather which give each pair its unique flair while remaining true to the original style of the shoe.


The Jordan 1 Mid is a classic shoe that has been a staple in sneaker culture for decades. Its timeless design and wide range of colours make it the perfect choice for anyone looking to add some style to their wardrobe. The combination of comfort, quality, and style make the Jordan 1 Mid an obvious must-have shoe for any collection.


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